The bottom line in relation to on-line instruments for your web site is that they’re a good way to each present the worth of your product, as nicely as collect leads. The extra prospects use these online instruments, the more they may qualify themselves prior to the gross sales cycle, and have a better thought of the ROI of your products as they move by way of the sales funnel. These instruments can both be web-based, or like the Systems Assessment Planning Toolkit from Microsoft, a set of files and worksheets that the person merely downloads. That’s why online assessment tools can be priceless at the beginning of the gross sales cycle. Prospects can plug in variables that relate to their current situation, and the assessment device will point out gaps that your organization may fill, and with which features and functions.